Naturally Human Beings by default has been programmed to be socially active to some certain certain extent. Some people are more active, while others are less so!
However, people have always been looking for ways to connect and network with each other. And, in this age of digitilization, people have found ways to be socially active on the internet, which is possible with the advent of the numerous social networking platforms and apps now enough of that I know you here because you are an upcoming artist or one who wants to make it in the field of entertainment I am sure you do. You probably a young person full of dreams and hopes of making it big. I was surprised the other day when I was looking for pictures of this 'established" musician and I only got less than four. It finally hit me, the problem lies with social publicity in the entertainment industry.
Most people in Beehive entertainment field do not seem to realize how imperative social media is. Here are a few things to consider about social platforms;
Key social media platforms:
All artists especially those who are on the rise should ensure they have a presence on the above platforms. They should also keep the accounts active and participate in conversations online.
What are the benefits?
- Social media give artists and entertainers a broader audience. Imagine a musician who has 3000 followers on twitter and always tries to keep it active? Surely they will have a fighting chance even when it comes to things such as endorsements.
It is also a way of making connections with potential fans. Accounts such as BeehiveGossips usually hold a Question and Answer (Q&A) session with some artists that are up and coming and one can simply use this as an opportunity to grow
You have no idea the number of people with better ideas than yours who are online. Social media is the best way to network with such and see what others are doing.
Tips to use;
- Follow as many relevant accounts as possible
- Keep the account active by posting often
- Participate in trending topics for exposure
Because it is social media, take photos with your friends and others so that they can also post the pics and redirect to your accounts
We are in a very competitive age of the virtual social world and it is therefore upon artists to conquer it and ensure they are visible.
Its heartbreaking seeing upcoming artiste not socializing on these platforms. Be wise and grab the opportunity to make it. BOC MADAKI is a testimony of social media. All he had was the power of hash tags.
More coming.....
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